Self therapy
Illustrations: Silvana Mariani | Client: LOQUI
A series of illustrations commissioned by Loqui for its self-therapy app, developed as part of a cohesive illustration system. Blending emotional resonance with the scientific foundation of psychotherapy, the visuals translate complex inner states into gentle, reassuring imagery - embracing imperfection as a language of care. Rooted in Loqui’s soft pastel identity and a refined palette of ternary color harmonies, each illustration accompanies words that explore vulnerability while offering tools for healing. Within the app interface, illustrated covers feature everyday objects as subtle metaphors, revealing the hidden emotional landscape woven into daily life.
The images created for the therapy paths available through the new App emerged from the synergy between the design expertise of The Raw Line and the sensitivity of Open Toe Illustration.
"I created reassuring images in their imperfection — gentle illustrations to accompany words that confront vulnerability and offer tools for healing".
